Sunday 10 March 2013

Q2- What kind of media institution might distribute your product and why?


My music magazine, E is a music magazine for all different types of alternative music; I decided to make it an alternative music, as generally I think that there are too many pop magazines around and not enough people know about all these different type of music. The ideal readers of my magazine would be people that are aged from around 16-30. I think though if people like this kind of music then they will be more inclined to read and buy the magazine even if they were outside of this age range. I think that I will need a magazine company that might not have a range of music magazines as it can be something that is new and bright to their publications, however I don’t want to release my product to an old unsuccessful company as they may not print the magazine how I want it to, and they can really make it look not that nice. I think that if I was going to sell my magazine to a specific magazine company then it would have to go to an experienced and a well known company.
For my product I have decided to choose to sell my magazine and publish my magazine with Condé Nast, which produces popular and well-known magazines such as Vogue, Wired, Vanity Fair and GQ. These are all very successful and well known magazines and it could be really successful for my magazine.  I have decided to chose conde nast I think that they are the most experienced company, and they have the best selling fashion magazine vogue. Condé Nast specializes in specific fields, for specific readers such as technology fanatics or fashion enthusiasts. I think this media institution would be suitable for E as I want to target the music magazine actual specific readers and I want to make sure that I have been selling the music magazine to the right type of people. These are people that love alternative music and not just pop music.
I also think that Condé Nast would be the best company for my magazine to produce through as it has been producing magazines for such audiences for such a long time. It also has a  has a high reputation for producing high-quality, specialized and expert magazines in certain areas and I think that my music magazine needs exactly this expertise.

Even though Conde Nast doesn't actually produce music magazine it might good to the company and give them a breath of fresh air for their company, if the magazine is successful it could really increase their profit as they will producing yet another high class magazine.
Lastly, Condé Nast publishes and sells magazines all over the world. Vogue is a highly respected fashion magazine read in America and Europe and Wired, headquartered in California, is read both in Britain and in the USA. I hope that through Condé Nast, my magazine will also be as successful as vogue and wired and that it will be also sold over the world, I hope that nearly everyone will know about it and will be happy to read it, especially if they like alternative music.

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